Monday, September 24, 2012

Newsletter for the Week Ending Sep 28, 2012


QUOTE:  The Law of the Out or Back Door (Option) by Bob Burg.  The bigger the out or the back door you give someone to take, the less they will feel the need to take it.   The greater the level of choice one has, the less he or she feels the need to exercise that choice. 

TIME SENSITIVE INFORMATION: According to a recent study by ComScore, 14 million Americans used QR codes in JUNE alone, and usage is on the rise. Attend this session (Webinar) for a deep dive into QR code usage in real estate, and learn how these tiny barcodes could change the way you think about marketing.  The webinar is scheduled for Wednesday, September 26; 10:00 Central Time (make sure to check the time when you register to make certain the 10:00 CT is correct) 

LATEST NUGGET:  RATED M FOR MATURE by Jim “Gymbeaux” Brown.  This is my take on what is wrong with America today and why.  More importantly if each one of us fails to take corrective action, there will be nothing to stop the decay.  Check it out at 

FABULOUS BOOK:  Thanks to Jeannine Gaster, I read (almost all in one sitting) the book by Laura Hillenbrand, Unbroken.  It is the true story of a World War II U. S. Army Bombardier and his survival first from a crash in the Pacific, then to being a Prisoner of War in Japan and then the after effects of such ordeals following the war.  I literally could not put the book down until I had finished it, word-for-word.  Besides awakening you to a significant but somewhat forgotten piece of our history, it is about perseverance, persistence, faith, individual and group endurance and enlightenment.  You will not regret reading this book! 

REGIONAL FALL CONFERENCE:  You do not want to miss this.  Renaissance Hotel Mobile 64 S Water St. Mobile, AL 36602.  November 14, 15 & 16, 2012.  Resister at: 

DID YOU KNOW?  You should know that there are separate forms for Residential Listings, Commercial Listings, Land Listings including a Land Listing Agreement and Rental Listings but all of them require the use of the same Listing Agreement Addendum.  The Addendum enables the reviewer to insure that the agreed to COOP Commission with the owners is correctly stated on the MLS sheet in addition to insuring compliance with various aspects of the REALTOR Code of Ethics and the state’s Rules and Regulations.  Also, did you know that the recommended Sewerage Disclosure has only initials on it and that the Market Center has recreated this form to include signature lines instead of just initials?  Dispose of the older version and use the disclosure that has signatures spaces. 

YOUR  ST˜R  POWER, SCRIPTS FOR YOUR SUCCESS FROM HOWARD BRINTON:  LISTING PRESENTATION – EXPLAIN MARKETING CONTINUED (from last several weeks’ newsletters which is archived on the blog):  I’m always marketing to two complete different segments of the marketplace.  I’m marketing to the buyers who are running around independently, doing their homework on their own, especially on the Internet.  The second group that I always market to are the other REALTORS who are my co-workers in the marketplace.  They have an inventory of buyers who are pre-shopped and ready to buy.  We’ll find the buyer, wherever they are.  (Gymbeaux Note:  Personally I always explained that I have to sell the owners home three times.  First I have to mentally buy it.  It is difficult to sell something that you do not believe in and that means priced right, staged right and that you have all the tools to sell it like a home warranty, yard sign, etc..  The second group of buyers are all the real estate agents.  Agents have to immediately see value the first time they see it or they pass on the property not wanting to waste their buyers; time and efforts.  The third sale is obviously to the actual buyer and in that regard I must anticipate any objection a buyer may have regarding the property.) 

WISDOM FROM MICHAEL DUNN, author of What’s The BIG Secret.  From Page 143 (this is really too easy.  I open the book, close my eyes and put my finger on a page and there is the message; it works every time.  How could you not want to read this book?):  We got sucked in to the belief that we could do anything we wanted without worrying about the repercussions.  Television began to teach that having sex as teenagers was normal.  It began to teach that most people were not faithful to their mates and those that were didn’t want to be.  Television taught that there was no God.  It taught that parents, policemen, and teachers were idiots and should be treated so….Television began to teach that children should be able to make their own decisions without discipline or boundaries which protect us from our own ignorance.  Then when these children grew up they couldn’t figure out why there were no many barriers in life called laws, house notes, car notes, or why there were repercussions for breaking the rules and doing whatever they wanted without concern for other humans.  Gymbeaux Note:  If you really want to know why things are the way they are but also discover how things can as they “could” be, read the book.) 

THE WORLD OF STEVEN WRIGHT:  I remember when the candle shop burned down. Everyone stood around singing "Happy Birthday".   

SPEAKING OF AMBIGUITY:  One nice thing about egotists, they don’t talk about other people.  Might have to explain that to you-know-who. 

REAL LIFE GRATITUDE, from Michelle Fradella:  My mother passed away 2 months ago, and we inherited her White Havanese, "Beanie". Yesterday I went to the groomer to pick Beanie up from his appointment. When I started to pay for the service, they told me that someone had gone in there last week and had paid for his next grooming, in honor of my mother. They didn't know who the lady was. What a wonderful blessing it was, it made me cry. :') My Mom was a tender-heart. I know she would be crying tears of joy as well. I am blessed to have special people
in my life, and blessed that my Mother was loved by so many.  Gymbeaux question:  What could each of us do similar to this wonderful story?  The opportunities are endless.

40 DAYS TO A JOY-FILLED LIFE:  I have read all of Tommy Newberry’s books and they all have been fabulous.  He is releasing his latest book, 40 Days To A Joy-Filled Life on October 2.  If you follow the link and purchase his book between October 2 and October 6 you also receive $100 worth of bonus items.  I am confident you will not be disappointed. 

5 WAYS TO THINK LIKE A CHAMPION, by Jon Gordon.  Jon is the best at these short but very informational articles.  He is also a fabulous author that I highly recommend.  Several of his books are on the book shelf in the Market Center.  Check out the 5 ways at: 

CREATING A SENSE OF URGENCY:  From   This is a unique way of looking at your presentation to buyers and sellers with the goal of making the sale.  There is also a free download available when you click on the site:

5 SURPRISING BUYER TURN OFFS, You know this is all true when you really think about it.  Some if not all WILL surprise you.  In order to successfully market homes you have to be aware of the mindset of the buyer.  So here you go, here is a start:  

6 NEW TACTICS TO UNLEASH YOUR PRODUCTIVITY.  Great 8 minute video by Robin Sharma.  Watch this ONLY if you want to be more successful; others need not watch. Gymbeaux Note:  While you watch you can also sign up for Robin’s newsletter.  I have read several of Sharma’s books and they are excellent reads; highly recommended – any of them! 

THE NECESSITY FOR SOLITUDE by Joe Tye.  Tye suggests we seek out solitude to help get our "heads on straight" my words not his. When I had my office in Gulfport, MS there was no better place to do this than to sit at the end of the seawall overlooking the Gulf of Mexico. One unique aspect of the Mississippi Gulf Coast is that you can also go there at dawn and watch the sun rise over the Gulf and then go back in the evening and watch it set over the Gulf. Very calming and relaxing; I highly recommend it. 

BUCKET FILLERS:  Unique online newsletter, Bucket Fill-osophy 101TM.  Check it out, you can subscribe to the Bucket Fillers Newsletters at:

FILE TO LARGE FOR GSREIN?  Joyce Albert discovered a software that will reduce the size of your file to enable you to upload your file to GSREIN.  It costs $29.95 and it worked great. . . Downsized my file by 90%!!!! From 6475 KB to 644 KB.;7   Definitely worth the $30.. And no more hung-up emails because of attached files being too big.  When you download from, you can be sure you’re not downloading viruses. However, almost all softwares try to download additional programs for special toolbars and offers on your computer – MSN, ASK, Google, whatever, and make their search engines your default.  Therefore on ANY download, always click on the radial button that says “Custom Install”. Then you can UN-check these downloads. There may even be another page that says you want to subscribe to ad notifications, etc. Change that radial button to “I Disagree” That’s it. You now have the download you want without all the junk you don’t want.  You get a free trial program with VeryPDF.

By Wes Hopper 

"The day the child realizes that all adults are imperfect, he becomes an adolescent; the day he forgives them, he becomes an adult; the day he forgives himself, he becomes wise."
Alden Nowlan

There's a wonderful progression of wisdom in today's quote, and it
seems to illustrate the themes of the Four Agreements in Don Miguel Ruiz's book.  As small children we see adults as gods in human form. They have all the power and all the knowledge, and they seem magical. Plus, they know all the rules and they enforce the rules.  Then comes the day when we realize that some of the things they do and say make no sense. They lose the magic and we learn to argue, and instead of seeing adults as superhuman, we see them as imperfect at best, and really dumb at worst.

In fact, it's just the Second Agreement. What people do is always about them, not about you. It always was, and it always will be.  We, as self centered little critters, had always thought that it was all
about us, when in fact it never was. When we realize that, then we can forgive them and move on to adulthood.  Early adulthood is exciting and filled with possibilities. Later when we realize that we may not make all the goals that we so enthusiastically set we can get very self critical.

That's when the Fourth Agreement shows up. It says, "Always do
your best" and the fact is that we do our best in every moment of our lives.  Oh, we may criticize ourselves and be very sure that we could have done better, but hindsight is always a fantasy. The fact is, in that moment, we did the best we could.  When we accept that, we forgive ourselves for not demonstrating the perfection we never had, and we become wise.

So if you're trapped in a cycle of blaming yourself, just remember -
you did your best then. And you're doing your best now.  If your best gets better, even a little bit, each time, you're doing fine.

All the best,

@DailyGratitude_ on Twitter

Not a subscriber? Get your own
issue every weekday.

Horn Creek Productions, LLC
PO Box 2965
Peoria, AZ 85380

BONUS - 22 Rules to Live By
By Bob Bly 

1.     Show up for appointments 10 minutes early.
2.     Customers are not always right, but they must be treated as if they are.
3.     When speaking before groups, dress up one level from what the group is wearing; e.g., if they wear shorts and tee shirts, you wear business casual.
4.     Never offer unsolicited advice.
5.     Leave your ego at the door.
6.     Don't waste people's time by sending jokes or stories via e-mail.
7.     Do not brag by talking about your accomplishments to people who didn't ask you about them.
8.     Be humble.
9.     Proofread your e-mails before you send them.
10.  80% of your activity should be in your comfort zone, and 20% should be outside it. This keeps you both productive and challenged.
11.  Of the people who opt into your e-list, 90% of those who eventually buy from you will do so within 90 days of subscribing to the list.
12.  The more recently a customer had made a purchase, the more likely he is to do so again.
13. Old but good advice: under-promise and over-deliver.
14.  Don't give your customers their money's worth. Give them more than their money's worth.
15.  The easiest way to add value to an offer is with a free bonus gift.
16.  The most powerful words in the English language are "free" and "you."
17. Do unto others as they would have you do unto them.
18.  Spend time with your children while they are still young enough to want you to spend time with them.
19.  Neither a borrower or a lender be.
20.  Don't be so sure you are right. Perhaps you are not.
21.  Life is short - over in the blink of an eye. So enjoy it now.
22.  Avoid discussing religion or politics with colleagues or customers. There is little to gain from it and much to lose. 

This article appears courtesy of Bob Bly's Direct Response Letter, learn more at

Tuesday, September 18, 2012

Newsletter for the Week Ending Sep 21, 2012

QUOTE:  The Law of the Out or Back Door (Option) by Bob Burg.  The bigger the out or the back door you give someone to take, the less they will feel the need to take it.   The greater the level of choice one has, the less he or she feels the need to exercise that choice. 

REGIONAL FALL CONFERENCE:  You do not want to miss this.  Renaissance Hotel Mobile 64 S Water St. Mobile, AL 36602.  November 14, 15 & 16, 2012.  Resister at: 

YOUR  ST˜R  POWER, SCRIPTS FOR YOUR SUCCESS FROM HOWARD BRINTON:  LISTING PRESENTATION – EXPLAIN MARKETING CONTINUED (from last week’s newsletter which is archived on the blog):  I am going to advertise your property on the back of all the fliers on all my listings.  Mr. Seller, this brochure is going up on 30 other listings around the area so your property is not only going to have exposure here, it’s going to have exposure at ___ other sites as well.  Visitors to other properties will get information on your home.  So you see, turnabout is fair play.  We’ll advertise theirs and they’ll advertise yours!  (Gymbeaux Note:  This can also play out by asking newer agents or even experienced agents to include your listing on the back of their property fliers as well, why wouldn’t they?  It may generate a sale for their buyers who do not elect to buy their listings)

WISDOM FROM MICHAEL DUNN, author of What’s The BIG Secret.  From Page 169:  Remember that your brain does not understand the concept of sarcasm, joking, or statement of self-pity.  It only programs the words and works to bring them to pass.  People’s lives reflect what they say, whether it is about themselves or others.  Our heart, soul, and mind move in the direction of the attitude we create.  Take some time to dwell on that one…..   (Gymbeaux Note:  Have you ever heard a fellow agent say things like “Why do I always get the difficult-to-work-with clients?”  Could it be that their statement is asking the conscious to find difficult clients and as a result they get more of what they think about most?  Or, “Why do bad things always happen to me?”  If this is true, then why would anyone think negative self-defeating thoughts?)

THE WORLD OF STEVEN WRIGHT: Imagine if birds were tickled by feathers.  

SPEAKING OF AMBIGUITY:  What was the best thing BEFORE sliced bread? 


HOW NFL COACHES GET THEIR TEAMS TO BUY IN…AND HOW YOU CAN TOO.  Remember, you are not only on a team, you are also a team leader.  This article applies to everyone.  By Jon Gordon.

SEAGULL STEALS GOPRO CAMERA VIDEO:  Lesson?  Don’t put your camera down on the ground!

THIS WEEK’S HUMOR; JUST FOR LAUGHS.  What would you have done? 

YOU DON’T HAVE TO BE DIRTY TO BE FUNNY:  “They cut off my britches” by Mark Lowry: 

5 TIPS TO SUPERCHARGE YOUR INFLUENCE, by Bob Burg recording of a live webinar.  How to Reset Their Frame (Do This And You Are 80% There). How to “Overcome” Objections. (Trick is, You Literally Cannot. But You Can Still Close The Sale.) How to Quickly Get A Lower Price On What You Buy.  How to Say “No” Comfortably and Effectively, And Have Them Love You While You Do It.  How (And, Just As Importantly, When) To Use the 8 Key Words that Will Get you Practically Anything You Want.  Bob Burg has been my personal friend and mentor for my entire real estate career.  He is a genius. 

INTERNET SCAMS.  Do not open emails from people you do not know or from people you know where there is no text and only an Internet link.  You are also encouraged to trash emails from places like banks and restaurants that go into your spam folder and offer you deals that are obviously too good to be true like $100 gift cards by following a link.  Also be very cautious in responding to requests for verification of personal information from banks that you do business with; don’t know of any bank that would ask for personal info via an unsolicited email.  Finally, be aware, the IRS does not contact citizens by email asking for information.  Do I need to address the emails from Nigeria asking to deposit millions of dollars in your bank account……. 

By Wes Hopper

"The victory of success is half won when one gains the habit of setting goals and achieving them. Even the most tedious chore will become endurable as you parade through each day convinced that every task, no matter how menial or boring, brings you closer to achieving your dreams."
Og Mandino
Have you ever had the feeling that what you were doing every day was pretty much pointless? I mean, it was necessary, it was required, it was what you got paid for, but, so what?

That's the treadmill that many people trudge on every day. Necessary
but meaningless work.

Life only becomes fun when you find meaning in what you do! By
that I mean that the work supports you and your personal goals in some way.

One way to create meaningful work is to get clear on your dreams
and then look for work that supports the fulfillment of those dreams.

The other way is to take the work you have, and find a way to find
meaning in that work. Perhaps you have to redefine what it is you're doing to support, encourage or instruct other people in your current
job. The meaning is there, if you look.

Is that possible for you? Can you look at what you do differently
and see something more? Many times you can.

The road to burnout is the road of meaninglessness. Find the joy
of service in what you do. Make it part of a goal.

As our quote says, even the most tedious chore will become endurable when we have personal meaning attached to it.

So go change the world!

All the best,

Follow @DailyGratitude_ on Twitter

Not a subscriber? Get your own
issue every weekday.

Horn Creek Productions, LLC
PO Box 2965
Peoria, AZ 85380

Wednesday, September 12, 2012

Newsletter for the Week Ending September 14, 2012

QUOTE:  Given the insane political season, the definition of our government gets no better than this:   “Government is like a baby: An alimentary canal with a big appetite at one end and no sense of responsibility at the other”   Ronald Reagan 

LATEST NUGGET:  By Gymbeaux.  Posted the latest Nugget for the Noggin on   Are you a Fortune 500 Company?  How are you the same as a Fortune 500 Company?  Steps you can take to become like a Fortune 500 Company. 

REGIONAL FALL CONFERENCE:  You do not want to miss this.  Renaissance Hotel Mobile 64 S Water St. Mobile, AL 36602.  November 14, 15 & 16, 2012.  Resister at: 

YOUR  ST˜R  POWER, SCRIPTS FOR YOUR SUCCESS FROM HOWARD BRINTON:  LISTING PRESENTATION – EXPLAIN MARKETING CONTINUED (from last week’s newsletter which is archived on the blog):  “I’d like to know if you stayed here, what would you change in this home for the next five years?  Then, what I’m going to do is to see to it that the top REALTORS in the area get a flyer on your home talking about all these things that you’ve done to your home.  I’m going to also send this to my favorite people in the top echelon of the corporations that I do business with.  This flyer will help kickoff my personal marketing of your home.  (Note:  Flyer could be a flyer, email, blog, webpage, etc.) 

WISDOM FROM MICHAEL DUNN, author of What’s The BIG Secret.  From Page 141.  Some people might say they need someone with whom to share all their problems.  If you can find a way to spend your whining time helping someone who is worse off than you are, your past hurts will dissolve away.  The more you dwell in self-pity, the more you bury yourself in bitterness and addictions. (Gymbeaux Note:  It is another version of the Law of Attraction.  You tend to attract into your life more of what you think about most.  Constantly think and talk about your own problems and you get more of the same.  “Stop digging the hole you are in before”, as Gary Keller says, “before you start hanging pictures in that hole.”) 

THE WORLD OF STEVEN WRIGHT:   I just got skylights put in my place. The people who live above me are furious 

SPEAKING OF AMBIGUITY:  How do they get deer to cross the road only at those yellow road signs? 

DO YOU MAKE THESE MISTAKES IN VISUALIZATION?  You do visualize don’t you?  Very good advice from Wes Hopper: 

ORGANIZED FOR SUCCESS OR FAILURE, By Colleen Francis via   As you read this, you will read this, right?  As you read this keep in mind that you already have a contact management system in place with eEdge.  So the question is: Are you using it to its fullest extent?  What I have found most useful in the contact management systems I have used in the past was that as I spoke with someone I was able to insert notes on the prospects page on the system.  Then when I called back or the prospect called me, I could call up the prospect’s page and review the notes either before I called or as they called me.  I could then immediately follow-up on something that was said or agreed to in previous conversations.  Read the article at:

5 WAYS TO BE HAPPIER AT WORK, by Jon Gordon.  The title pretty much says it all as if we need to be told (we do):

TAKE THE PICKLE PLEDGE, by Joe Tye.  WOW, what world if everyone would take the Pickle Pledge. 

CRAWLING OUT OF YOUR HOLE, by Joe Tye.  Blueprint on how to achieve what you want. 

HOW TO GET TO MARS:  This is a very good video that I think you will want to share with your children.  For you-know-who, some of it is animated. 

THIS WEEK’S HUMOR – THE JOVERS:  Promise you, you will laugh.  The Jovers were a husband and wife funny vaudeville-style act that is wonderfully entertaining as it’s witty and Fe Jover’s laugh is contagious. In this clip they are performing live at the MGM in Reno in 1980. Fe is now 83 and lives with her daughter as her husband passed away a short time ago. Please share this video to help make it go Viral so Fe will know how many people are still enjoying their wonderful performance. 


Author Unknown

One day I hopped in a taxi and we took off for the airport.   We were driving in the right lane when suddenly a black car jumped out of a parking space right in front of us.

My taxi driver slammed on his brakes, skidded, and missed the other car by just inches! The driver of the other car whipped his head around and started yelling at us. 

My taxi driver just smiled and waved at the guy.  I mean he was really friendly. 

So I asked, 'Why did you just do that? This guy almost ruined your car and sent us to the hospital!'  This is when my taxi driver taught me what I now call, 'The Law of the Garbage Truck.' 

He explained that many people are like garbage trucks.  They run around full of garbage, full of frustration, full of anger, and full of disappointment.  As their garbage piles up, they need a place to dump it and sometimes they'll dump it on you. 

Don't take it personally.  Just smile, wave, wish them well, and move on.  Don't take their garbage and spread it to other people at work, at home, or on the streets.  The bottom line is that successful people do not let garbage trucks take over their day. 

Life's too short to wake up in the morning with regrets, so ... Love the people who treat you right.  Pray for the ones who don't.  Life is ten percent what you make it and ninety percent how you take it! 

Have a garbage-free day! 

"Faith is not believing God can, it is knowing that God will." 

"If we ever forget that we're one nation under GOD, then we will be a nation gone under."  -Ronald Reagan

Tuesday, September 4, 2012

Online Newsletter for the Week Ending Sep 7, 2012

QUOTE:  Someone with a job is never secure.  Someone with a calling is never unemployed.”  McZen 

YOUR  ST˜R  POWER, SCRIPTS FOR YOUR SUCCESS FROM HOWARD BRINTON:  LISTING PRESENTATION – EXPLAIN MARKETING:  “I would like you to tell me why you bought this house and how you bought this house, because history repeats itself.  I’m going to use these ideas in developing my color flyer and internet pages…..I’d like you to look at a couple of the things I do.  One of them is my owner information sheet where I’d like you to tell me all the neat things that you like about your home and that you’ve done to embellish your home…Then I’d like you to tell me the top three things you love about your home; the things that people say when they come to your front door and they step through the door.”    (Continued next week) 

WISDOM FROM MICHAEL DUNN, author of What’s The BIG Secret.  From page 147:  “An ancient scripture states that if providence chooses, He can restore the years the locust has destroyed.  In other words, don’t worry about your past.  Your past does not determine your future.  Learn to wear blinders except for the times when experience calls.  Concentrate all of your energy on your future, your dreams, and your desires.  The past will always be there;  we can only influence our future.  

THE WORLD OF STEVEN WRIGHT:   Did Washington just flash a quarter for his ID? 

SPEAKING OF AMBIGUITY: Why do they put Braille on the drive through ATM machines at the bank? 

BETWEEN A ROCK AND A HARD SPOT, by Joe Tye.  Especially timely Spark Plug given the results of Hurricane Isaac. 

THE BALL AND CHAIN OF FOCUS, by Joe Tye.  This applies to everyone but especially the BOLD Graduates.  “We live in an ADD world that is filled with distractions - poppy fields to lie in, shell games to play, bright shiny objects to chase.” 


COMMERCIAL RETREAT, AUSTIN TEXAS, SEP 20-23.  If you are working commercial real estate or thinking of developing your commercial real estate business, you need to consider attending more events of this nature: 

By Wes Hopper 

"When you decide what you want to do, donʼt just figure out what it is and how to get there.  Find out what the price of that thing is, and go ahead and commit to paying that price."
Jon Morrow
We all know, on some level, that to have a successful life we have to live by truth and not wishful thinking. The problem is that the truth is often not very comfortable compared to our wishes. 

Particularly if we're an ambitious entrepreneur starting a new venture. We want things to go fast, and smoothly. The problem is, they rarely do. 

If we're living by wishful thinking, we end up doing one of two things. We study the plans, and plan the studies, and plan some more, and never start. 

Or we start, and when the first attempt doesn't go well, no one buys the product, or the financing falls through, we give up in discouragement. 

Here's what is important to remember - you can only fail if you quit. The setbacks are just part of the process. This is the price that Jon Morrow is referring to in our quote. 

Figure out from the start how many false starts, reschedules, failures and setbacks you might have to work through on your way to success. 

The price is having all of them, and more, and not quitting.  If you're not willing to pay that price, then don't start. 

It's wishful thinking to believe that we can plan a new venture so well that we don't have to deal with setbacks. In fact, the bolder the venture, the more obstacles to success. 

The important part of the process is that YOU have to change. That can be uncomfortable, but it's part of the price, too. Overcoming the setbacks is the process that changes you. For the better. 

Big jobs, small jobs. It's all the same. You can only fail if you quit. 

All the best, Wes 

Follow @DailyGratitude_ on Twitter 

Not a subscriber? Get your own issue every weekday. 

Horn Creek Productions, LLC
PO Box 2965
Peoria, AZ 85380