Tuesday, July 27, 2010

Online Newsletter for the Week Ending July 30, 2010

QUOTE: “A king does not abide within his tent while his men bleed and die upon the field. A king does not dine while his men go hungry, nor sleep when they stand at watch upon the wall. A king does not command his men's loyalty through fear nor purchase it with gold; he earns their love by the sweat of his own back and the pains he endures for their sake. That which comprises the harshest burden, a king lifts first and sets down last. A king does not require service of those he leads but provides it to them. He serves them, not they him.” Steven Pressfield: Gates of Fire


IS COLD CALLING A WASTE OF TIME? According to Jeffrey Gitomer it is. Read his article, watch his 7 minute video: http://tinyurl.com/28b7jw3 Remember that Gitomer’s presentations are for sales in general but refer to corporate sales specifically. Does his comments relate to real estate sales? When you answer the question consider this. Almost everyone has “caller ID”, do you? When you receive a call and you do not identify with the caller, do you answer it? Being in sales the answer is probably yes because real estate agents think every call at every hour of the day is a sales call. Are they? You know they are not. Calling For Sale By Owners and Expired Listings are not necessarily “cold calls” since both are probably expecting you to call. More questions. Do you answer your phone when you are at lunch, dinner, with your family, or driving your car? The answer should be NO! Yet when do a lot of people call you? During the dinner or lunch hour; why do they do that KNOWING you are probably with someone having a nice cordial lunch or dinner? The problem is that for a lot of real estate agents if they did not cold call they probably would be doing nothing to generate business. Therefore if you are not engaged in the 33 touch programs, keep cold calling, it is your only chance.

ANY MEMBER READING THIS WHO IS THINKING ABOUT OR DESIRING TO SERVE ON THE 2011 AGENT LEADERSHIP COUNCIL, ought to read Joe Tye’s new book, All Hands on Deck. It will significantly assist you in understanding the Keller Williams corporate culture and the importance of literally buying into a feeling of ownership in your position as an ALC Member. This is your change to learn from Walt Disney, Mary Kay Ash, and eight other well known business people in our history; you won’t regret reading it. Go to http://www.amazon.com/ to purchase it.

NEED YOUR HELP: As the designated broker it is my respon sibility to insure that everyone in the market center is in compliance with the Louisiana and the Mississippi Real Estate Commissions Rules and Regulations. I periodically send out a COMPLIANCE EMAIL identifying those areas of concern. If you open such emails on your IPhone there is no way for me to know you ever received it. Please, if you would, if you open the compliance emails on your IPhone, do not delete it from your desktop or notebook and instead open the email from your computer as well as your IPhone. That way I know you have received the information. This also applies to important dates where dues are to be renewed. I need to know you received the information. Thanking everyone in advance. Gymbeaux

MICHELLE FRADELLA RECOMMENDS ACTIVE RAIN, Michelle from Picayune, MS did a training class for our Market Center recently and today she is published on WWW.ACTIVERAIN.COM. In this link she discusses why YOU should be on ACTIVE RAIN and makes a compelling point: http://activerain.com/blogsview/1755644/results-in-the-rain-think-ar-can-t-help-you-find-clients-

IS THERE A 3.8% TAX ON THE SALE OF REAL ESTATE IN THE NEW HEALTH CARE BILL? Yes but it is not as all-inclusive as some lead you to believe. Here is the result of one man’s research: http://activerain.com/blogsview/1754968/there-is-a-new-real-estate-transfer-tax-in-the-obamacare-law What does that mean for real estate agents? I would think that this would be a great opportunity to become a teacher for real estate owners who might stand to make $200,000 or more on the sale of their home or the cash-in on investments. It would be a great time to sell to avoid the extra 3.8% tax.

JEFFREY GITOMER SEMINAR IN BIRMINGHAM: Gitomer will conduct a two-day seminar on November 11 and 12 in Birmingham, AL. Thursday afternoon, day 1, is for managers. Day 2 is for anyone who wants to improve their attitude. It is based on what I believe to be the best of his many books, The YES!Attitude; How to Find, Build, and Keep a YES! Attitude for a Lifetime of SUCCESS! I have read the book at least 6 times; it is that good. If you would like more information or to register, go to: I am the Designated Broker for KW in Slidell, LA. I am also a HUGE fan of Jeffrey Gitomer. http://www.gitomer.com/Birmingham-sid1016.html

BE THE ONE TO HELP RESTORE THE GULF, sign on at: http://www.restorethegulf.com/

GETTING CUSTOMERS TO TEXT MESSAGE YOU ON YOUR LISTINGS? Check out this site: http://www.clubtexting.com/real-estate/real-estate-text-messaging.html. You can get a Keyword that you advertise and promote like on your yard signs, the customer text messages to the keyword and receives information on your listing. Check it out.

BROKER BIT: WHO HAS THE LEGAL AUTHORITY TO BUY AND/OR SELL REAL ESTATE? This is NOT a trick question. In most cases it is the owner as we all know. But what about Corporations (Corp), Limited Liability Corporations (LLC), Banks (REOs)? Whenever you are working with a buyer and/or a seller who indicates he or she or they are CORP, LLC, or BANK or other such institution, you must obtain a Corporate Resolution indicating who within the company has the authority to list, sell and/or buy real estate and it needs to be specific; include the property address if listing and selling and type and location if buyer. The closing company will require such a document so not obtaining the Corporate Resolution puts you in a hazardous situation if the person you are working with does not have the specific authority to list, sell and/or buy and it could delay the process when the document will have to be produced later in the process.

HOW TO BE A BETTER LEADER, by Joe Tye: As usual, this is great information plus you can download a freebee at: http://tinyurl.com/297wys3

IT’S ABOUT YOU, by Jon Gordon. Another great article by Jon Gordon, short and sweet, http://www.jongordon.com/newsletter-072610-itsaboutyou.html

TIME SENSITIVE:  ALL HANDS ON DECK with Joe Tye, Tele-seminar Wednesday, 11:00 am immediately following the Partners Meeting in the Large Training Room at the Market Center, Everyone is welcome to join me.

TIME SENSITIVE:  SOCIAL MEDIA SUCCESS FOR SALESPEOPLE, hosted by Jeffrey Gitomer; Tele-seminar. I will be calling into Jeffrey Gitomer’s Tele-seminar on Wednesday, July 28th at 1:00, everyone is welcome to join me in the Large Training Room at the Market Center.

DO YOU HAVE A BIG WHY? I believe it was Gary Keller that coined the phrase Big Why and it is so appropriate. At the end of one year and just before the beginning of the next year you oftentimes hear agents talk about their next year’s goals and they almost always do so by talking about their projected desired income from their sales. It is always about the money. A try BIG WHY is rarely if ever about the money but more about what the money will do for you. Only you can figure out what your BIG WHY is. It could be becoming debt free by a certain time. It could be having enough money to put 1, 2, 3 or ever 4 or more children through college, travelling around the world, you get the idea. Do you have a BIG WHY? Really? Would you be willing to share it with anyone because that is the next step. Select someone who is important in your life and share your BIG WHY with that person and ask them if you can share the development of your BIG WHY with them each week to help keep you on track. If you are the only one who knows you have not been working towards your BIG WHY, no harm no foul. But if an important person in your life has to be kept abreast about your progress you do not want to report that you have done nothing or very little towards reaching you BIG WHY. If you want to achieve BIG THINGS, you need a BIG WHY TO SHOOT FOR. I am more than willing to help walk you through your big why and your financial goals. Just say you want to meet and I will make the time. You may be surprised at what we discover.

DO YOU WORK FROM A KELLER WILLIAMS 4-1-1? If not and if you want to learn why you should, stop in next Monday at 1:00 pm for Jim’s M&M Group and I’ll show you how and why you should be using one. If you are satisfied with your production and progress no one can help you. But if you are not satisfied and that would probably be everyone except for possibly you-know-who, ought to turn up for this one.

IPHONE APS FOR REAL ESTATE AGENTS: As real estate agents, you’re constantly on the move. And that means you’re going to need an app that can assist you with the financial and technical aspects of your on-the-go job. These following apps, designed for leading smart phones such as the iPhone, Blackberry, and Droid will help you get it all done on the run!

iPhone Apps:

AroundMe(Free): AroundMe allows you to quickly find out information about your surroundings. When in need of finding the closest Gas Station, Restaurant, Bank, etc, AroundMe shows you a complete list of all businesses in the category you have selected along with the distance from where you are.

Loan Calculator($.99): Have you ever had a buyer pose the question “How much would this home cost per month?” Using the Loan Calculator, you can easily calculate monthly payment based on their interest rate. The calculator also gives you the option to email the payment terms and information to your client from within the application.

ILiving ($2.99) This app allows you to take a picture of a room and then rearrange and add new furniture. This can be handy if you’re working with a buyer who need help visualizing a makeover.

Other suggested apps: Trip Cubby, TourNarrator

Blackberry Apps:

Real Estate Powered by Smarter Agent (Free): search for homes for sale, recently sold homes and apartments for rent by address or current location; filter search by property type, price range, and number of beds and baths; see price, square footage, estimated mortgage, photos, and other property details; save favorite listings; contact an agent to get questions answered or schedule a tour through a "Call to See" button.

Real Estate Calculator($4.99, free trial available): tally up a property's investment potential, including monthly cash flow, rate of return, equity buildup over time, monthly mortgage payments, and appreciation; save multiple calculations and compare properties side-by-side

BlackTrack Lite for Real Estate Professionals (Free):logs phone and e-mail activity automatically; sends daily or weekly e-mail reports that include date, time, duration of call or e-mail, and any other notes.

*Other suggested apps: Homes for Sale, EstateOffice Mobile

Android Apps:

Puluwai (Free): Puluwai allows you to quickly and easily browse real estate property listings in your area of interest. You can locate properties by either entering a location or by using GPS functions. It also lets you view photos of properties for sale, find properties on a map, contact the selling agent, and share interesting properties with your friends and family.

Qualify: Real Estate(Free): This app helps you make an intelligent decision on the purchase of your next home. Through its custom rating system, you can rate the properties you look at on your smart phone, based on distance from work and school, or size, etc. After saving these details, you can compare the home’s ratings against all others.

Safe Neighborhood(Free): This app allows you to search for registered sex offenders by address or current location; view profiles that include name, photo, aliases, address, physical characteristics, and relevant offenses.

Tuesday, July 20, 2010

Online Newsletter for the Week Ending July 23, 2010

A double entendre or adianoeta is a figure of speech in which a spoken phrase is devised to be understood in either of two ways. The title to this blog is Read For A Change. It clearly has two meanings. If you are someone who constantly reads to become better at what you do the meaning would be:

READ.......for a CHANGE!

If you are someone who waits for things to happen and who has no self-education plan then it could mean:

READ for a.......CHANGE!

Only you can answer which definition would apply to you.

QUOTE: “Core values are like gravity. They keep you anchored. Without the gravity of values, the muscle of character atrophies. It’s easy, at first, moving around without the constraints of values, but as we’ve seen over and over in the business world, in the end, it sets the stage for disaster.” Joe Tye from All Hands on Deck.  RECOMMENDATION:  All Hands on Deck is a wonderful, easy to read and understand book.  If you want to read something that epitimizes Keller Williams and especially the ALC, READ THIS BOOK!  Gymbeaux  www.allhandsondeckbook.com/promo.html

INTERVIEW OF JOE TYE BY BOB BURG:  http://burg.com/interviews/tye.html

NEW NUGGET: She Loves Me; She Loves Me Not! www.NuggetsForTheNoggin.com

CODE OF ETHICS AND SEXUAL PREFERENCE: It appears that NAR is out front in doing the right thing. There is a proposal to change the REALTOR Code of Ethics to include Sexual Preference as a protected class. This is long overdue and is the right thing to do. NAR has drafted the change and will soon voted on it. You should be proud of your national organization.

HOME WARRANTY PAYMENTS TO AGENTS: Is a payment to a real estate agent from a home warranty company for selling a home warranty a violation of RESPA? Great question and it appears that it is “almost” answered. It appears that if an agent can clearly demonstrate that the agent “performs services that are actual, necessary and distinct from the primary serviced provided by a real estate agent or broker” then the services may be compensable. Just so you know, Old Republic has officially terminated such payments and has reduced the costs of the warranty accordingly. There has been no word from other warranty companies. Opinion, it just is not worth the $50 or $60 to risk the consequences of RESPA. More to follow.

WHY ATTEND THE FAMILY REUNION by Jeffrey Gitomer. This is not an article specifically addressing the Family Reunion attendance but it nonetheless applies. Gitomer lists the several EXPECATATIONS you should demand and will receive when you attend the Keller Williams Family Reunion as well as Mega Camps and other company training programs: http://www.gitomer.com/articles/ViewPublicArticle.html?key=ajcdMibak3O62FBOoOxABA%3D%3D

5 BUSINESS MISTAKES YOU DON’T KNOW YOUR MAKING. If you are not getting the Lowes Newsletter you are missing some really good material like this one: http://rismedia.com/lowes/8355/9295

WWW.POSTEROUS.COM. Don’t know much about this site. You supposedly email them whatever you want to post online, eg, photos, videos, MP3, or files, and they create a blog and send you the link. Sounds to easy. I gave it a try by uploading the interview Success Magazine did with me. Here is the link: http://jim-o2mlk.posterous.com/ You have to click on the download to hear it.

DID YOU KNOW WE LIVE IN EXPOTENTIAL TIMES: This video simply is amazing even if you have watched it before: http://www.theperfectbizfinder.com/blog/exponential-times/?af=942622

WRITE TO BECOME THE EXPERT YOU DESIRE. When you write you become more knowledgeable. When you write and publish your writings in a Newsletter or better still a blog (free), you become published and that leads to being considered an expert in your field within your sphere of influence. What do you write about? Michalle Fradella sent this link to get your started: http://launchmylistings.com/dont-know-what-to-write-about/ Create a free blog on www.blogger.com and other similar free sites.

HOW DID JOHN LENON SELL OVER 3 BILLION WITH A “B”: This is truly a very good story and an even more important lesson: http://darrenhardy.success.com/2010/07/sell-like-john-lennon/#more-3028

THE BEST WAY OUT: As you watch this 3 minute clip, keep Joe Tye’s Direction-Deflection-Question (DDQ) in mind, “Is what I am about to say or do consistent with achieving my best self?” http://www.bestwayout.com/?cm_mmc=Responsys-_-WK-_-07.18.10-_-BWOTmovie

ZILLOW.COM: Harness the power of marketing to buyers who are ready, willing and able to purchase a home. Zillow.com is the fastest growing real estate website for a reason: consumers find what they are looking for. Will they find you? http://www.zillow.com/realtrends/

I NEVER THOUGHT IT WOULD HAPPEN TO ME; LESSON LEARNED. Kristi DeFazio Eventually everyone will learn this same lesson. Personally I have to bite my tongue from saying, “I told you so, DAH!” http://activerain.com/blogsview/1745114/i-never-thought-it-would-happen-to-me-a-lesson-learned

HUMOR/ENTERTAINMENT: The creative spirit is alive and well, this is really fun to watch: http://www.youtube.com/watch?v=J01dtbJVEu8

HOW TO LEAVE VOICE MAIL MESSAGES THAT GET RETURNED. Link to article: http://tinyurl.com/37ctvwg

YOU CAN COMPLETE YOUR LOUISIANA 4 HOURS OF MANDATORY CE ONLINE FOR ONLY $29.00. Register here: http://tinyurl.com/2c76al8


This will boggle your mind, I know it did mine!

The year is 1910
One hundred years ago.
What a difference a century makes!
Here are some statistics for the Year 1910:

The average life expectancy for men was 47 years.
Fuel for this car was sold in drug stores only.
Only 14 percent of the homes had a bathtub.
Only 8 percent of the homes had a telephone.
There were only 8,000 cars and only 144 miles of paved roads.
The maximum speed limit in most cities was 10 mph.
The tallest structure in the world was the Eiffel Tower !
The average US wage in 1910 was 22 cents per hour.
The average US worker made between $200 and $400 per year.
A competent accountant could expect to earn $2000 per year,
A dentist $2,500 per year, a veterinarian between $1,500 and $4,000 per year, and a mechanical engineer about $5,000 per year.
More than 95 percent of all births took place at HOME.
Ninety percent of all Doctors had NO COLLEGE EDUCATION!
Instead, they attended so-called medical schools, many of which
Were condemned in the press AND the government as 'substandard.'
Sugar cost four cents a pound.
Eggs were fourteen cents a dozen.
Coffee was fifteen cents a pound.
Most women only washed their hair once a month,
and used Borax or egg yolks for shampoo.
Canada passed a law that prohibited poor people from
entering into their country for any reason.
The Five leading causes of death were:

1.  Pneumonia and influenza
2. Tuberculosis
3. Diarrhea
4. Heart disease
5. Stroke

The American flag had 45 stars.
The population of Las Vegas , Nevada , was only 30!
Crossword puzzles, canned beer, and iced tea hadn't been invented yet.
There was no Mother's Day or Father's Day.
Two out of every 10 adults couldn't read or write and
Only 6 percent of all Americans had graduated from high school.
Marijuana, heroin, and morphine were all available
over the counter at the local corner drugstores.
Back then pharmacists said,
'Heroin clears the complexion, gives buoyancy to the mind,
Regulates the stomach and bowels,
and is, in fact, a perfect guardian of health'

( Shocking? DUH! )

Eighteen percent of households had at least one full-time servant or domestic help.
There were about 230 reported murders in the ENTIRE U.S.A. !

Tuesday, July 13, 2010


QUOTE: "Whenever I watch TV and see those poor starving kids all over the world, I can't help but cry. I mean I'd love to be skinny like that, but not with all those flies and death and stuff." - Mariah Carey

SOMETHING SPECIAL. I was featured on a CD published by Success Magazine. It was available to subscribers to the Success Magazine’s Success Club. The CD also featured Zig Ziglar and Jeffrey Gitomer, how cool is that? If you would like to listen, let me know. Gymbeaux


All Hands on Deck: 8 Essential Lessons for Building a Culture of Ownership, A new book by Joe Tye

Special Offer this week with book purchase! Downloadable resources from Joe and other best-selling authors John Maxwell, Jon Gordon and Mark Sanborn. Visit www.allhandsondeckbook.com/promo.html for details.

No one ever changes the oil in a rental car. Why? Because they don't own it. Why invest in something that you don't own? What about your staff or those you lead? Do they own their work, or are they just renting space on the organization chart?

In his eye-opening and action-inspiring book All Hands on Deck, Joe Tye will show you why having a culture of ownership is the only sustainable source of competitive advantage. More than just why, he’ll show you HOW by providing a roadmap of action steps that you can take to build that culture of ownership on a foundation of value.  I had the honor and privilege of proof reading the draft of this excellent book and could not recommend it any more highly.

THE PSYCHOLOGY OF FEAR, by Joe Tye. I am a huge fan of Joe Tye and subscribe to his Spark Plug Plus program. I have his permission to send the most recent Spark Plug to everyone on “fear”, it is short and very good information for you to consider: http://tiny.cc/hlb94

MAYBE THE BEST AND MOST MEMORABLE MOVIE CLIP YOU WILL EVER SEE. If you have already seen this, it is worth seeing again, if not, you are in for something special: http://ordinarywords.com/best/

AMAZING VIEW OF LOUISIANA, PAST, PRESENT, FUTURE IN REGARDS TO LAND DEVELOPMENT AND LAND LOSS OVER THE YEARS. You will want to keep this one: http://www.nola.com/speced/lastchance/multimedia/

TELEPHONE AUTO ATTENDANT, 6 month free trial. Don’t know much about it, http://home.evoice.com/s/r/eVoice_autoattendant_video?source_id=31214&sn=100

NEW ORLEANS SAINTS PLAYS OF THE YEAR: http://www.youtube.com/watch?v=Ij5E5GfJn6Y&feature=player_embedded

SELF EMPLOYMENT EXPOSED, GREAT ARTICLE: Two great articles in Zig Ziglar's most recent newsletter:  http://www.ziglar.com/newsletter/?p=688

HOW TO PREVENT BURNOUT FOR REAL ESTATE AGENTS – EIGHT CAUSES AND THE SEVEN PREVENTATIVE STRATEGIES (good article): http://www.brokeragentsocial.com/article/825/how-to-prevent-burnout-for-real-estate-agents-eight-causes-and-the-seven-preventative-strategies

HOW TO GET 3 EXTRA TRANSACTIONS IN 60 DAYS, by Joe Stumpf, don’t get any better than Joe: http://www.brokeragentsocial.com/JoeStumpf/videos/556

HUMOR: DON’T BUNGEE JUMP NAKED: This just goes to show that humor can be funny even when it does not contain four letter words: http://www.youtube.com/watch_popup?v=L1_W0LCHwK4

LISTING TOOL provided by Michelle Fradella, Picayune, MS: Here is that listing tool that helps to syndicate your listings (it pushes it out to over 40 real estate websites), and it's being offered for free this week (for a 24 month access). http://pinnacleaffiliatereview.com/sellpoint

BROKER BIT: Reminders.

• You should not go through life worrying about being sued but nor should you put yourself in a position of needless exposure. If you are constantly aware of the need to “dot your I’s and cross your T’s” and then dot them and cross them - you should be in a good position to avoid legal issues. One way to almost guarantee that you WILL get into trouble is to “assume” that an agent’s information on an expired listing is correct or that the square footage a seller claims their home to be is correct, or what school district a property is located in is correct, etc, etc, etc. Whenever you list a property it is your responsibility to make certain that as much of the information entered is correct and accurate and to do that you should take no one at their word. If that means you personally measure a home for square footage, you measure it. When you are working with a buyer you need to ask the buyer what their “hot buttons” are in regards to what is really important to them that they will make a purchasing decision. Once you identify the hot buttons, you either verify that information (example, measure the home for square footage) or you direct the purchaser to the proper location where they can verify the information (web site for sexual predators).

• Photographs taken by another real estate agent and posted to the MLS MAY NOT BE USED when you then list the same property.

• A frontal photograph of residential listings MUST be posted to the MLS AND the photograph must NOT contain a company yard sign in the photograph.

• You MUST post to the MLS a Residential Property Disclosure, failure to do so could result in a fine by the MLS service. The Market Center requires that you post a Property Disclosure for Land whenever you list a parcel of land. There is also a separate Commercial Property Disclosure that the Market Center requires on all commercial listing; such disclosures are to be posted to the MLS.

• The Market Center Listing Agreement Addendum is to be used on ALL listing, residential, commercial, land, and RENTALS. The Addendum is designed to insure compliance with the REALTORS Code of Ethics.

ANOTHER CRAIGS LIST INCIDENT reported by a member of NOMAR - An associate in one of our member firms has reported that their niece and husband responded to a Craigslist posting for a rental on the lakefront. When they showed up for the appointed showing, two cars pulled up, boxing them in, and robbed them!

We remind you once again to be cautious of Craigslist. Many listings are being scraped from public REALTOR websites and posted on Craigslist by scammers. If you have your listings used in this way report it immediately to Craigslist so that they can take them down and report any incidents to the local police as well as the Louisiana Attorney General's Office at CriminalInfo@ag.state.la.us or phone 1-225-326-6200.

Below is a reminder of a press release previously posted by the FBI-Columbia Division.

Craigslist Rental Scam Being Run From Nigeria? by Tom Royce on Aug 6, 2009

The FBI has released a statement that a new Craigslist Rental Scam is being run out of Nigeria. Famous for the Advance Fee Scam, or 419 fraud, the Nigerian con artists are now targeting renters in America to try to collect rental deposits on homes they do not own. Here is the FBI report of what is occurring. If you are using Craigslist to find rental property, please make sure that you are in contact with a real person in real life. If a deal seems to good to be true and the person only stays in contact on the internet, odds are that you and your money could be in peril.

Homeowners list their homes for sale with real estate agents, who will list the homes for sale in the Multiple Listing Service ( ) and also with public search websites, which allow individuals to query homes for sale via the Internet. Nigerian scammers find homes listed for sale on these public search sites, copy the pictures and listings verbatim, and then post the information onto Craigslist under available housing rentals, without the consent or knowledge of Craigslist, who has been notified. After the posting is listed, unsuspecting individuals contact the poster, who is Nigerian, for more information on the "rental." The Nigerian scammer will state that they had to leave the country very quickly to do missionary or contract work in Africa and were unable to rent their house before leaving, therefore they have to take care of this remotely. The "homeowner" sends the prospective renter an application and tells them to send them first and last month's rent to the Nigerian scammer via Western Union. The prospective renter is further told If they "qualify," they will send them the keys for their house. Once the money is wired to the scammer, they show up at the house, see the home is actually for sale, are unable to access the property, and their money is gone. Federal Bureau of Investigation - The Columbia Division: Press Release.

FAIL TO SUCCEED, SALESDOG NEWSLETTER, http://www.salesdog.com/newsletter/2010/nl0482.htm

5 PEOPLE WHO INSPIRE ME, by Jon Gordon http://www.jongordon.com/newsletter-070610-5people.html

5 QUESTIONS, another gem by Jon Gordon: http://www.jongordon.com/newsletter-071210-5questions.html


Washington, DC Metro Station on a cold January morning in 2007. The man with a violin played six Bach pieces for about 45 minutes. During that time approx. 2 thousand people went through the station, most of them on their way to work. After 3 minutes a middle aged man noticed there was a musician playing. He slowed his pace and stopped for a few seconds and then hurried to meet his schedule.

4 minutes later: The violinist received his first dollar: a woman threw the money in the hat and, without stopping, continued to walk.

6 minutes: A young man leaned against the wall to listen to him, then looked at his watch and started to walk again.

10 minutes: A 3-year old boy stopped but his mother tugged him along hurriedly. The kid stopped to look at the violinist again, but the mother pushed hard and the child continued to walk, turning his head all the time. This action was repeated by several other children. Every parent, without exception, forced their children to move on quickly.

45 minutes: The musician played continuously. Only 6 people stopped and listened for a short while. About 20 gave money but continued to walk at their normal pace. The man collected a total of $32.

1 hour: He finished playing and silence took over. No one noticed. No one applauded, nor was there any recognition.

No one knew this, but the violinist was Joshua Bell, one of the greatest musicians in the world. He played one of the most intricate pieces ever written, with a violin worth $35 million dollars. Two days before Joshua Bell sold out a theater in Boston where the seats averaged $100.

This is a true story. Joshua Bell playing incognito in the metro station was organized by the Washington Post as part of a social experiment about perception, taste and people's priorities.

The questions raised:

*In a common place environment at an inappropriate hour, do we perceive beauty?
*Do we stop to appreciate it?
*Do we recognize talent in an unexpected context?

Gymbeaux Addition:  How many people do we come in contact with every day standing in lines, at the bank, at the drug store, at the grocery store, on the telephone, at a restaurant, while getting the oil changed in our cars, the list is endless and yet fail to go beyond saying "Good morning" if we say that.  Everyone one we have the opportunity to say "Good Morning" to we also have the opportunity to turn into a relationship and relationships turn into business!

One possible conclusion reached from this experiment could be this: If we do not have a moment to stop and listen to one of the best musicians in the world, playing some of the finest music ever written, with one of the most beautiful instruments ever made. How many other things are we missing? How many special persons pass us by and we do not MAKE ANY EFFORT TO get to know them? How many opportunities have we missed?

Tuesday, July 6, 2010

Online Weekly Newsletter for the Week Ending July 11

Quote: “If we don’t start, it is certain we won’t arrive.” Zig Ziglar

ZIG ON…A PHILOSOPHY TO LIVE BY: If you ever want to be brought out of a funk, read anything written by Zig Ziglar, like this one: http://www.ziglar.com/newsletter/?p=681

NEW NUGGET:  YOU DON'T SAY; OR DO YOU?  Written by Gymbeaux.  http://www.nuggetsforthenoggin.com/

7 CRITICAL EMAIL MARKETING RULES from Troy White: http://www.blog.smallbusinesscopywriter.com/email-marketing-rules/

RENOVATION PROJECTS FOR http://www.blog.smallbusinesscopywriter.com/email-marketing-rules/OLDER HOUSING MUST FOLLOW EPA RULES: Buyers, owners, and managers of older housing (pre 1978) need to be aware of recently-effective Environmental Protection Agency (EPA) rules regarding renovation projects in such units. In 2008 the EPA adopted the Lead-Based Paint Renovation, Repair and Painting Program Rule. Certain requirements of that rule became effective April 22, 2010. Thanks to Dale Sibley for passing this along. Full Story: http://realtytimes.com/rtpages/20100629_projects.htm

OBJECTIONS EQUAL DESIRE + TOP 10 THINGS YOU SHOULD NEVER SAY TO A BUYER: SalesDog Newsletter Article: http://www.salesdog.com/newsletter/2010/nl0481.htm

EXAMPLE OF EMAIL MARKETING FOR REFERRALS FROM JOSH ANDERSON. Josh is a KW agent and he sent this to me (and maybe you as well) and provides something of value and in return asks that you keep him in mind for referrals. Good information. https://app.e2ma.net/app/view:CampaignPublic/id:1401354.6715163570/rid:23e2a953f0b607034bb15c0ddb98a065

5 YEAR OLD ON A 911 CALL: If this does not bring a tear to your eye, nothing will: http://www.wimp.com/calmcall/

FLAGSTAFF FIRES: This is an amazing video. We read about the fires in Arizona but words do not do it justice. http://www.youtube.com/watch?v=oCWVehGOv1I

1. MAXIMIZING PROFITS THROUGH HYPER-TARGETED FACEBOOK ADVERTISING. http://www.brokeragentsocial.com/article/813/maximize-profits-through-hyper-targeted-facebook-advertising

YOU ARE HALF WAY HOME; OR ARE YOU? Article by Jeffrey Gitomer with video: http://www.gitomer.com/articles/ViewPublicArticle.html?key=ajcdMibak3P7r4ZKAiNtLg%3D%3D