Market Center Newsletter for October 30

QUOTE: “So many business people focus their whole lives on cost reduction instead of income growth. If you really want to make money, you’ve got to put more of your time into income generation than you do into cost cutting. Just a few hours a day focused on income generation can pay for the wages of several people.” Bradley J. Sugars from The Business Coach page 93.

BOB BROOKS REAL ESTATE SCHOOL. You can complete your 4, 8 or 12 hours of CE on line by going to www.BobBrooksSchool.com.

ONE MORE ONLINE CE WEB SITE: Check out www.webtaught.com. You can select Louisiana and take your CE classes online.

YOUTUBE THAT IS WORTH SEEING AGAIN (IN CASE YOU HAVE ALREADY SEEN IT) WHAT DOES IT MEAN?
http://www.youtube.com/watch?v=bKZEP-xruH4

6 SIMPLE TRUTHS OF LIFE, thanks to Tricia Pearson

1. You cannot touch all your top teeth with your tongue.
2. You-know-who, after reading the first truth, will try it.
3. And discover that the first truth is a lie and feel superior because it can be done.
4. You-know-who is smiling now because you-know-who is an idiot.
5. You-know-who soon will forward this to another idiot.
6. There's still a stupid smile on your face.
I apologize about this…
I included it in this newsletter because I am an idiot too and I needed company.

MLS PHOTO INFORMATION. You are required to have at least one photograph on your MLS Residential Listings. The photograph MUST NOT INCLUDE the Keller Williams Yard Sign; at all. Failure to comply with this regulation may result in a fine. Continued disregard for this regulation could result in suspension not to mention making your Broker just a bit upset; just a bit!

FREE EBOOKS AND AUDIO: Iain Legg sends links to where you can get ebooks and audios FREE and also buy. Here is the most recent link that provides you with the following free items. There is a tremendous offer for only $37.00 that will knock your socks off when you see how many great ebooks and audios are being offered. If you scroll down to the bottom of the web site you can decline and receive the free stuff. Not sure how long this offer will be available; may have already expired by the time you get this newsletter:

http://www.yourinstantsuccesslibrary.com/library.html

The Dream life success system $39.95
Creating the success mindset $9.95
Conversations with millionaires $29.95
Millionaire mind $19.95
Power focus motivation self hypnosis mp3 $16.95
Eliminating stress brain entrainment mp3 $19.95
Calming the chaotic life $29.95
Single minded focus $12.95
Personal excellence $12.95
Pushing your limits $12.95
Unshakable self confidence $12.95
Never Give Up On Your Dreams

Total Value $218.45 - Yours today for free

DOWNLOAD JOE TYE’S BOOK, THE HEALING TREE AND ASSOCIATED WORKBOOK: This is a great inspirational novel and you can now get it free by going to: http://healing-story.com/

TAKE AN INTERNET LESSON FROM BIG COMPANIES. DON’T DO IT THEIR WAY! As usual, another great article by Jeffrey Gitomer.
http://www.gitomer.com/articles/ViewPublicArticle.html?key=ajcdMibak3P3IzlG2kXTwg%3D%3D

LOOKING FOR AN INTERNET BASED EMAIL PROGRAM THAT ENABLES YOU TO BRAND YOURSELF, CREATE NEWSLETTERS AND FORM GROUPS? Look what a local Slidell, LA company is offering for only $10.00 a month for up to 500 email addresses and only $30 a month for up to 2500 addressed. www.NMDesigns.com. Click on the link to the eMerge program. Contact Natalie Guess at nguess@nmdesigns.com if you are interested. Seems like a really great program that includes reports on who opens your emails, provides a list of undeliverable email addresses and much more.

ONLINE NEWSLETTER FOR THE WEEK ENDING OCTOBER 24

Check out this link to great embroidered logo clothing at fantastic prices without having to order dozens to purchase. Minimum order is usually only 4 items.
http://www.queensboro.com/ref/OSMRUECRUU

QUOTE: “Unique Selling Proposition and Guarantee…is more than good service or good price; it’s all about knowing what makes you special, and being able to explain that to your customers in a way that shows them a benefit.” Bradley J. Sugars from his book, The Business Coach.

DON’T FORGET, CHECK OUT THE OPEN HOUSE SITE AT:
http://LaMsOpenHouses.blogspot.com

WWW.NUGGETSFORTHENOGGIN.COM. A new Nugget was posted on Nuggets For The Noggin, this one involves how we talk to each other and how it could be a negative influence with customers. Check it out at: www.NuggetsForTheNoggin.com

NEWLY LICENSED LOUISIANA AGENTS – HEADS UP. Don’t know when it occurred but the license law has changed whereas you once had to complete the 45 post-licensing course within the first full calendar year after being licensed, you now have to complete it
The appropriate section of the license law follows:

Each person obtaining an initial salesperson's license shall complete forty-five post-license education hours within one hundred eighty days after the initial license date. Such hours shall be in subjects required by the commission including but not limited to laws, rules and regulations changes, finance, and the handling of funds. Post-license education hours may be used to satisfy eight hours of the twelve-hour annual continuing education requirement; however, post-license education hours shall not satisfy the four-hour mandatory continuing education topic specified by the commission.

STILL NEED THE MANDATORY CE CLASS-RESIDENTIAL AGREEMENT TO BUY OR SELL? Mahony Title/Eileen Sykes will be our instructor. Friday, December 11, 2009 from 10 am to 2pm. Refreshments will be provided by Joani Jacob/Gulf Coast Bank and Lisa Frazier/Mahony Title. St. Tammany Public Libaray on Robert Road. WCR Members; free; all others $5.00. To RSVP contact: Lisa Frazier 690-9809 Stephanie Turnage 710-0585

MORE CE CLASSES. If you still need CE hours (remember you must have 12 hours this year) and you don’t want to take residential classes, you are in luck! LR is offering “Commercial Purchase Agreements” (4 hours) on Thursday, November 5th at the Pan Am building downtown. And CCIM is presenting the annual Symposium (4 hours) on Friday, November 6th at the same location. You must register in advance. Registration for both is through LR http://www.larealtors.org/commercial/symposium.asp

BOOK RECOMMENDATION: The day you obtained a real estate license, you literally “hung a shingle” out saying you were open for business with the key word being “business.” Real estate agents are individual businesses and as such should treat their business as a business. Without a doubt the most beneficial business building book is The Millionaire Real Estate Agent. But if you are going to take your business seriously, you really ought to consider having a coach. In that regard the book “The Business Coach” by Bradley J. Sugars, http://www.businesscoachbook.com. This is a book written in novel format that explains coaching better than I have ever seen it whether writing or seminars. I would suggest that this book for business owners is a MUST READ! It is a great companion piece with The Millionaire Real Estate Agent.

UNIQUE DINING EXPERIENCE: Joyce & Darnell’s in Picayune, MS. Just about the time you think you are lost, there it is. Great service, great food and very reasonable prices. Not your typical restaurant. http://www.greenroofinnjd.com/index.html

WWW.USAMAGNETS.COM extend a discount to all Keller Williams agents if you order before Oct 30th. The discount code is KELL4162134725. You can either order online at www.magnetsusa.com or by calling 1-800-869-7562. Try a magnet that has an endless shelf life. Check out the Kitchen Measures Magnet at:
http://www.magnetsusa.com/Refrigerator-Magnets/Kitchen-Magnets/Kitchen-Magnets-PM3757-FPU.html

UNIQUE MARKETING IDEAS. Always on the lookout for marketing items that are not commonly used. Remember if everyone gives calendars, how many calendars will a probable customer keep? Here are some unique marketing items from www.topusa.com that I doubt anyone in our area is using and the prospect would tend to keep:
Tire Pressure Gauge: ($2.50 to $3.35) http://www.topusa.com/pages/products_details.aspx?id=jnnscqr4
Desk Top Weather Station: ($4.88 to $6.90 each)
http://www.topusa.com/pages/products_details.aspx?id=jnmnlpj8
Zippered CD Case: ($2.95 to $3.95)
http://www.topusa.com/pages/products_details.aspx?id=jnnonph0
Sport Timer on a cord: ($2.93 to $3.90)
http://www.topusa.com/pages/products_details.aspx?id=jnoqfpc0

TYING YOUR SHOES AND OTHER BORING KEYS TO SUCCESS by Jon Gordon. While you read this, think about The Millionaire Real Estate Agent. In the book Gary Keller focuses on the basics, seeing your business what it will look like when it is finished, and then putting in place the basic organizational fundamentals that will cause you to get there. Unfortunately many will read the article (and the book) but very few will actually put its information to use.
http://www.jongordon.com/newsletter-101909-boringkeystosuccess.html

HEY I HAVE A SALES TIP FOR YOU, from Jeffrey Gitomer. “You rarely use the sales tips you’re given, even though they’re obvious and may be better than the way you’re selling. REASON? You’re comfortable with moderate success, and don’t want to chance losing what you have.” Read more at: http://www.gitomer.com/articles/ViewPublicArticle.html?key=ajcdMibak3Oeopdw4JylYA%3D%3D

AN 11x17 FULL COLOR POSTER FOR ONLY $6.95? Check out this new product by www.OverNightPrints.com. Then think about how you can use it to promote your listings, your open house, your special event, a birthday, a wedding, or include the picture of a home insert it in an attractive frame and give it away as a closing gift.

FUN AND GAMES, PLACE THE 50 STATES ON THE MAP. Might want to perfect it BEFORE you give it to your children or grandchildren. http://jimspages.com:80/States.htm

WHAT WOULD YOU THINK OR DO IF THIS HAPPENED TO YOU?
http://www.youtube.com/watch?v=jwMj3PJDxuo&feature=player_embedded

JIM'S M&M GROUP SPECIAL. Next Monday, October 26, I will show a video about 40 minutes entitled Messages From Water. It is all about what and how we say things and a consequence that will absolutely surprise you. In fact some of you will not believe even after you see it. For others, they will NEVER talk to their spouse or children in the same way ever again not to mention their customers. This short video COULD give you an inside edge on all your relationships if you pay attention. If you want to continue with the M&M group following the video; I'm all yours. Remember, during the M&M, YOU set the subject, bring your questions and/or concerns. Starts at 11:00 every Monday.

OnLine Newsletter for the Week Ending October 16

QUOTE: "Sometimes in our attempt to give children what we did not have, we forget to give our children what we did not have.” Connie Podesta

WAHOOOOO! Someone feels as I do, Dr. Louis Bauer has a great book! Check out Dr. Hill’s Ezine at: http://archives.subscribermail.com/msg/551edd5e28844c92a434e5ce4695fe78.htm

FORGET WHAT YOU KNOW ABOUT SHORT SALES; THE RULES JUST CHANGED. http://www.brokeragentsocial.com/article.php?article_id=523

SMOTHERS BROTHERS: For us “old timers”, thought you might like to know that the Smothers Brothers are performing at the Imperial Palace in Biloxi on December 8. http://www.ipbiloxi.com/ENJOY/tabid/58/Default.aspx

NOW IS THE TIME TO RISE UP, BE COUNTED AND KICK BUTT! Another great and timely article by Jeffrey Gitomer.
http://www.gitomer.com/articles/ViewPublicArticle.html?key=ajcdMibak3PW3omFkcs2ZQ%3D%3D

TOP PRODUCER SEMINAR: Monday, October 26, 2009 at 1:00pm. TOP PRODUCER representative Reid Kegel will conduct a seminar on Top Producer and social networking.

WHEN REALTORS CRY, or anyone in sales for that matter. Every REALTOR should read this article. As someone who reviews listing and sales folders I see the results of REALTORS not believing in their own worth in the amount of commissions they are willing to accept. I know it is enough to make me cry; how about you? Read what one REALTOR says about our business and see if she is talking about you.
http://www.brokeragentsocial.com/article/514/when-realtors-cry

LOCAL ARTIST MATT LITCHLITER. This is a link to a site featuring Matt Litchliter a Slidell resident (soon to be married by the way) who has a unique flair in his paintings of notable New Orleans musicians. He is also the artist who painted the http://www.nuggetsforthenoggin.com/ logo. Check him out at:
http://www.terigalleries.com/litchliter.shtml

PANDORA COMPUTER FREE RADIO. Pandora maybe one of the most unique music internet links online. You choose the type of music or the artist and it searches for that artist or type of music for other of the same genre. You can then select if you like it, thumbs up, or not, thumbs down. If you do not like it, the service will not play it again. It is free online. Now they are offering a radio that does not need a computer connection and works off a Wi-Fi connection and it is only $149.00 with no subscription fee or monthly fees or you can upgrade to the premium service as $36.00 a year. It appears you could connect it to a speaker system to high quality sound or listen to the built in speaker.
http://www.livioradio.com/breakfree/?promo=october&utm_source=pandora&utm_medium=livio_breakfree_ad1&utm_campaign=october300x600banner

POSTLET.COM. Everyone needs to check out this service. If you choose to use it, you need to make certain that any flyers you create and/or send electronically are in compliance with the Louisiana Real Estate Commission that requires the company name, address, country of origin, phone number and “Each Office Independently Owned & Operated” plus “Broker and Associate are licensed by the State of Louisiana” AND THE DATE are included someone on the flyer. www.postlet.com.

USING ALL CAPS ON EMAIL COMMUNICATIONS. IF YOU HAVE READ LAST WEEKS NEWSLETTER AND WATCHED THE DAVID KNOX VIDEO, DAVID CONFIRMED THAT I HAVE PUT ON SEVERAL (MAKE THAT MANY) OF YOUR LOVE LETTER REGARDING YOUY MLS INPUT WHEN YOU USE ALL CAPS FOR EVERYTHING. In computer language IT IS SHOUTING! In computer language when you use ALL CAPS, what do you do to put emphasis on a point your want to emphasize. If either of these two reasons are insufficient, think of this, ALL CAPS ARE MUCH MORE DIFFICULT TO READ; THAT ALONE SHOULD WANT YOU TO CHANGE TO NON-ALL CAPS EMAILS.

FEEL-GOOD LINKS, YOU MAY WANT TO BOOKMARK THEM:

SOMETHINGS ARE BEYOND DEFINITION: Neat video:
http://www.youtube.com/watch?v=d79ArrL8VRg

TURN UP THE SPEAKERS, GET COMFORTABLE, SIT BACK AND JUST ENJOY TALENT. 4:32 minute video courtesy of Sonja Pace.
http://link.brightcove.com/services/player/bcpid1785324681?bclid=1338935106&bctid=1913313052

MY PERSONAL FAVORITE YOUTUBE VIDEO. Some have heard this others may not have ever heard these two women sing individually let alone together.
http://www.youtube.com/watch?v=jXbLXI7R_lg

DOCTOR JOHN, HOME SWEET NEW ORLEANS
http://www.youtube.com/watch?v=rVXHcgoD57I&feature=related

EVIAN BABY RAPPERS; you may have seen this before but you just can’t see it enough. Too clever! http://www.youtube.com/watch?v=XQcVllWpwGs

ONLINE NEWSLETTER FOR OCTOBER 9

QUOTE: “Are you a wandering generality or a meaningful specific?” Zig Ziglar. RIGHT ON ZIG! If you do not have a Mission Statement and goals, you ARE a wandering generality. If you HAVE a Mission Statement and goals but do not pay attention to them or if they are meaningless, you still are a wandering generality. You only become a meaningful specific if you are doing what love and love what you are doing and following your Mission Statement and the goals you have set for yourself.

JEFFREY GITOMER'S SALES CAFFEINE ON MISSION STATEMENTS. Do you know what Keller Williams’ Mission Statement is? “To build careers worth living, businesses worth having and lives worth living.” How are we doing at that? More importantly, are you taking advantage of what is being offered. What is my Mission Statement? “To help others do whatever they do to do it better.” How am I doing at that? If you are reading this, I am off to at least a good start wouldn’t you say? Check out Gitomer’s Sales Caffeine at: http://www.gitomer.com/articles/ViewPublicArticle.html?key=ajcdMibak3OwZBkVc0yjvQ%3D%3D then ask yourself “What is my missions statement? Do I have one? Can I repeat it? Is it something that my customer would want or care to know? How am I doing living up to it? Do I need to change it if I have one?” A Mission Statements gives you direction, it lets you know when you are no longer going in the direction you said you wanted to go or do the things you said you wanted to do. Check out this week’s quote; it is right on target!

NEW BOOK: THE CHRISTMAS LIST by Richard Paul Evans. I have read several of Evans’ books and they are outstanding and this one should be no different. For those of you who would like a personalized Christmas gift, the book signed by Evans, you must purchase the book prior to October 11. Email me at jimbrown@gymbeaux.com and I will send you the instructions on how to get it signed. The Christmas List is the story of James Kier, a wealthy real estate developer who has lost his way. When the local paper mistakenly prints his obituary, Kier doesn't like what he sees. He asks his secretary to create a special list of people he has wronged. As he goes out to fix the wrongs of his past, he gets more than he bargained for. Much more. You'll want to share this book with your friends and loved ones. http://richardpaulevans.com/

DAVID KNOX FIRST TUESDAY VIDEO SALES MEETING. David talks about the changing economy and how your attitude needs to change as well and includes a section on how to set up your facebook account AND why we need to pay more attention not only to what we write but also how we write it. Another Knox Gem!
https://www.davidknox.com/knox_sales_meetings/100609/

PEARL RIVER BOARD OF REALTORS SENTRILOCK electronic card system has been installed on the third computer in the resource room where you can renew your card.

KEEP YOUR EYE ON THE BALL by Jon Gordon. Everything Gordon writes is good. This is a link to a short article on how distractions can keep us from achieving our goals. If you want to make changes in your life, READ – FOR A CHANGE! Read something positive every day, ideally first thing in the morning and the last thing at night. You can start with this article. http://www.jongordon.com/newsletter-100509-keepyoureyeontheball.html

FOOD FOR THOUGHT; RENTALS. If what we hear on the news is correct, people getting laid off from work, homes going into foreclosure, uncertainty about the future, what should all this mean to a real estate professional like you? Rentals are going to increase! If that becomes reality, you need to decide if you will work rental customers and if the answer is yes, then you need to become an expert on rental transactions. It is an older Nugget but you can find out what I know about rentals by reading Everything I Know About Rentals that is attached to the email that notified you about this issue of the newsletter as well as posted on www.SlidellCalendar.com under Documents and then Everything I Know About. These are my thoughts on rentals and I sticking to them.

WHAT ONE THING DO ALL GREAT SPORTS PERFORMERS, SINGERS, ACTORS AND SOME REALTORS HAVE IN COMMON? They have coaches; do you? Someone like Tiger Woods has several, one for each aspect of his game. Here is a recommendation that could help your business. Notice the headline says “some REALTORS” as most do not have coaches in fact very few have them. If you want to improve your business, read The Business Coach by Bradley J. Sugars. It is written in novel format but the messages and lessons are very clear to grasp. It would be difficult to imagine anyone reading this book and not enhancing their success. For more information go to: http://www.actioncoach.com/